Through time tested pressure-treated principles – The 5P’s, I help coaches transform programs that embody excellence from the inside out, teaching leaders how to become elite at their craft by developing their own culture.” URtheCulture!

Meet Barry Davis, Ph.D.


Excellence is seized by remaining consistent and focused on the set of personal and professional goals. This pursuit of perfection often leads to excellence, so stay the course – remain fixated on being elite.


Professionalism has been acquired through years of consistent behavior aligned with the desire to become our best. It is a steady, competent, and polished approach that sets an elite standard.


Over three decades, expertise has been developed and molded in higher education and athletics, armed with proficient skill and teaching teams and players how to win at their game.

The Five Pillars

Leadership & Leadership Development

Consistency & Consistent Communication


It begins with a clearly defined vision that promotes bottom to top ownership while continuously encouraging, empowering, and developing the whole person.

The ability to set a daily example of championship excellence, which includes exceptionally clear communication within a process-driven system. 

Achieving a gold standard requires an unwavering commitment to all program elements framed by strong organizational beliefs, principles, and ironclad values. 

Finding the Right Fit

Growth Mindset

A right fit is a person of exemplary character displaying a selfless attitude, a relentless work ethic, and competitive excellence. 

Someone who not only examines themselves through reflection and evaluation, but someone who studies universal greatness, and then applies it to their craft without hesitation.


Dr. Barry Davis has over 30 years of head coaching experience. He has transformed three college baseball programs at three separate levels – Junior College, NAIA/DII and DI. He is the owner of over 950 collegiate wins and currently is the only active DI head baseball coach with a Ph.D. He is a veteran clinician with over 100 presentations, producer of the best selling “Organizing Indoor Practice” instructional video, and an expert on organizational transformation.

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